AfonwenAfonwen

 

Business profile

 

Location: north and south east Wales

Sector: environmental goods and services

Web site: www.afonwenservices.com

 

Investment

 

Amount: £1,000,000

Type: Debt

Executive: Heather Abrahams

 

Why we invested

 

Afonwen is an expanding company, one of the UK's largest privately-owned laundries. The company applied to Finance Wales for development capital to continue its expansion. Its management has invested £11m in new technology and facilities since 1999.

 

Afonwen has an impressive track record and strategic growth plan. Its market knowledge has seen the company introduce new product lines, such as a premier linen service, and introduce new environmental technologies for recycling and disposing of waste.

 

The outcome

 

The £1m investment means Afonwen can expand its client base. It will introduce new products and services while focusing on providing a premier laundry service. The loan enables the company to further invest in new technology and acquire new linen stocks.

 

Testimonials

 

"The past few years has seen significant investment in the business and this latest investment, supported by Finance Wales, allows us to continue to grow." Mark Woolfenden, managing director, Afonwen.

 

"Afonwen has a strong strategic growth plan which is enabling it to invest in new technology and expand into new markets. By maintaining its family ethos of quality it has managed to retain some clients for 30 years." Heather Abrahams, investor executive, Finance Wales.