Steve Smith’s viewpoint: New Year’s resolutions for 2010

 

14/01/10

 

Steve Smith, early stage investments director

New years are all about new starts, or so the saying goes, and 2010 should be no exception.

 

I’ve always believed that taking a fresh look at our goals, whether they’re personal or business, early in a new year is time well spent. Having worked with many start-ups and early stage businesses, where lots of things are new and change is the only constant, I can highly recommend investing some time to do this.

 

Here are my top 7 New Year’s resolutions for starting and growing a new technology spin-out in 2010:

  1. Decide your value proposition: does your product or technology address and satisfy a current or future customer need?

  2. Define your unique selling point: what makes your product or technology better than existing competition?

  3. Protect your intellectual property: the “know how” behind your technology is fundamental to building business value, so how are you going to protect it?

  4. Strengthen your management team: is your team committed to commercial success. Does it have the right skills to face current challenges and the uncertainties of the future?

  5. Think about your route-to-market: how will you sell your product or technology? Who will buy it and how much will they pay for it?

  6. Value your business: how much do you require to commercialise the business? What funding options are available to you?

  7. Consider your exit potential: what are the likely returns for investors? Do you know of any precedents? What is your exit plan?

We’re investing more at Finance Wales - over £20 million so far in 2009 – 10, in fact, and we’re keen to invest in your business.

 

So, I’d encourage you to make some lasting changes to your business and go for growth in 2010!

 

What you should do now

 

Contact us with details about your business plan.